Swiss leader in online banking.
Role: Head of art at Maxomedia
The Swissquote bank 2016 rebranding inspires the update in communication:
both in scale and in depth.
How to translate leadership into visuals?
How to win back the client's trust?
How to stop explaining and start advertising?
TAKE THE LEAD ON TAKE THE LEAD.
Visual communication guidelines system
and the image world: strict yet flexible,
from a 250x60px banner
up to the global campaigns —
in 12 languages across >40 markets.
UPDATE THE CORPORATE COMMUNICATION.
BE THE FIRST TO LAUNCH NEW AWESOME PRODUCTS.
Catch attention with the copy device
of Robo-advisor product campaign.
MANCHESTER UTD. SPONSORING CAMPAIGN WINS ARE DECISIONS 2017
A piece of work for:
the SQ team,
the SQ chief management,
the ManUTD team,
and Woop production.
3 randomly given players filmed on-site in Manchester
for exactly 20 minutes at once by 3 filming crews, and 3 body doubles in 7 matching locations in Switzerland,
plus the archive footage,
cut for full, 60", 20", 15" and 10" versions for online,
TV and cinema — and over 37M views worldwide.
MANCHESTER UTD. SPONSORING CAMPAIGN WINS ARE DECISIONS 2018
Directed by Cavemen
Produced by Stories AG.
The first ever full LED screen walls production in Switzerland.
Wins are decisions.
Step by step, idea by idea, decision by decision, win by win,
to listen, to re-establish the client trust, to take the lead,
to stand out and lead the communication
with purpose, intent, taste and vision. Go back.